Orsir Coffee

Orsir Coffee (Chinese: 歐舍咖啡, styled ORSiR) is a Taiwanese coffee company that both roasts and retails coffee at home and buys green coffee directly at origin — including at Cup of Excellence auctions, where most of its purchases are recorded under the trading name Orsir International Co. Ltd.¹

“Green coffee” is unroasted coffee: the raw seed as it leaves the producing country. A green buyer is the party that actually pays the farmer, which is why buyer names on an auction sheet matter — they show where the money for the world’s most expensive lots comes from.

Orsir matters to this wiki because it is one of the East Asian buyers that keeps turning up at the top of Cup of Excellence auction tables. It is the only Taiwanese buyer currently documented here on a COE record lot, alongside better-known Japanese and Chinese names like Saza Coffee and Grand Cru Coffee. Taiwan’s other well-known specialty house in these pages, Simple Kaffa, is primarily a café and competition roastery; Orsir’s centre of gravity is the buying.

The company

Attribute	Detail
Brand	歐舍咖啡 / ORSiR Coffee
Registered name (own site)	歐舍咖啡有限公司 — Orsir Coffee Co., Ltd.
Name used on ACE auction records	Orsir International Co. Ltd.
Taiwan tax ID (own site)	97384707
Founded	1993
Stores	Four — Zhubei (Hsinchu), Taichung, Tainan, Kaohsiung2
Sells	Roasted beans, drip bags, brewing equipment
Buys	Green coffee, purchased directly at origin and at auction

All of the above comes from Orsir’s own site, fetched directly.³ The company describes itself as having pioneered fresh in-store roasting in Taiwan and offering “tailor-made roasting” — the same bean offered at up to five different roast levels, chosen by the customer.

The sourcing side is the part that puts it on auction sheets. Orsir says it has sent cuppers to producing countries every year since 2002 to visit farms and buy finished green coffee back to Taiwan, and that by 2009 it had visited more than 300 farms across 13 countries.⁴⁵ A “cupper” here is a trained taster; sending one to origin rather than buying from an importer’s list is what direct trade means in practice.

To verify

Which corporate name is the legal one. Orsir’s own site gives the registered entity as 歐舍咖啡有限公司 / Orsir Coffee Co., Ltd. with tax ID 97384707. The Alliance for Coffee Excellence is not consistent: across four Costa Rican auctions alone it prints the buyer as plain “Orsir Coffee” (2019), “Orsir Coffee (Taiwan)” (2020), “Orsir Coffee Co., Ltd.” (2021) and “Orsir International Co., Ltd.” (2022) — the last being the form used again on the 2024 Ethiopia lot.⁶⁷⁸⁹ Auction sheets record whatever a bidder types into a registration form, so this is weak evidence either way: it may be two registrations of one business — a domestic retail company and a trading company — or one entity rendered loosely. Nothing here was checked against Taiwan’s corporate registry.

The founding year is also unsettled. The about page says 1993; the site footer reads “Copyright 2002~2026”, and 2002 is the year the company dates its origin trips to. 1993 is stated here because it is the company’s own explicit claim, but no third party confirms it.

Auction record

Orsir’s purchases are documented on the Alliance for Coffee Excellence’s own official results tables — the strongest kind of source there is for who bought what. The two headline lots:

	Auction	Lot	Producer / farm	Score	Weight	Price	Total
1	Indonesia COE 2023	1A (winner)	Ijen Lestari	91.41	396.83 lb	$45.50/lb	$18,055.77
2	Ethiopia COE 2024	1B	Basha Bekele	90.50	231.49 lb	$350.10/lb	$81,044.65

Both figures confirmed via WebFetch.¹⁰¹¹ A longer and less glamorous run in Costa Rica is set out further down.

Indonesia 2023 — the whole winner

At the 2023 Indonesia Cup of Excellence, Orsir bought the first-place lot outright: Ijen Lestari, 91.41 points, 396.83 lb at $45.50 per pound. That is the cleaner of its two wins — one buyer, the top coffee in the country, no split and no consortium.

The price looks small next to Panama’s four-figure headlines, and that is the useful part. Indonesia’s COE is a young competition in an origin without Geisha’s marketing history, so its top lot clears at a fraction of what a Best of Panama winner does. Forty-five dollars a pound is still perhaps twenty times a commodity price. See Premiumisation for why the two ends of the market have drifted so far apart.

To verify

What the Indonesian coffee actually was. A post attributed to Orsir’s own Facebook page describes the lot as a carbonic-macerated coffee from Ijen Lestari and calls the $45.50 bid the auction’s highest — but that is the company’s own account, reached only through a search-result snippet and not fetched directly. The processing method, the farm’s location and the producer’s name were not read off the ACE table here. See Anaerobic fermentation for what carbonic maceration means if the claim holds up.

Ethiopia 2024 — half of the record lot

At the 2024 Ethiopia Cup of Excellence, the winning coffee from smallholder Basha Bekele in Bensa, Sidama was large enough to be split into two auction lots carrying the same 90.50 score and the same first place. Angelino’s Coffee of California took 1A at 445.00/lb** — the highest price ever paid at any COE auction. Orsir took **1B**: 105 kg (231.49 lb) at **350.10/lb, $81,044.65, with ACE listing the buyer as “Orsir International Co. Ltd., SAZA COFFEE”.

So Orsir did not set the record — but it paid the second-highest price at the auction that did, on the same coffee, on the same day. Trade reporting credited the winning bid on 1B to Taiwan’s Orsir International specifically.¹²

To verify

How Orsir and Saza Coffee divided lot 1B. ACE names both companies on one line. Whether this was a buying consortium with Orsir fronting the bid, or Saza taking a share from Orsir afterwards, is not stated in any source consulted here. The same open question is flagged on Basha Bekele and Saza Coffee — this note does not resolve it.

Costa Rica, 2019–2022 — the steady account

Costa Rica is where Orsir shows up most often. Four consecutive auctions carry its name, and read together they show a buyer doing something quite different from trophy hunting.

	Auction	Lot	Farm / producer	Score	Price	Total	Buyer line as ACE prints it
1	Costa Rica COE 2019	1a (winner)	Don Dario	91.14	$65.30/lb	—	Maruyama Coffee, Sarutahiko Coffee, Goodboybob Coffee, LONDON DAIRY CAFÉ, Orsir Coffee6
2	Costa Rica COE 2020	1a (winner)	Don Mayo La Loma	90.27	$66.90/lb	—	Maruyama Coffee, Thoth Coffee, Cometeer, Mesh Coffee, Snow Beans Coffee, Orsir Coffee (Taiwan)7
3	Costa Rica COE 2021	27	Maibel — Maibel Barrantes Zuñiga	87.57	$21.10/lb	$15,350.67	Orsir Coffee Co., Ltd.8
4	Costa Rica 2022, national winners	1	Finca Edgar	86.76	$4.10/lb	$4,369.29	Orsir International Co., Ltd.9
5	Costa Rica 2022, national winners	2	Aguila De Finca Carrizal	86.29	$4.00/lb	$3,038.80	Orsir International Co., Ltd.9

All five rows were read off the ACE results pages directly.⁶⁷⁸⁹

2019 and 2020: a share of the winner, twice. In both years Orsir was one name in a group that took Costa Rica’s first-place lot — the coffee the judges ranked top in the country. Tiny lots are routinely split this way, because a single roaster rarely wants a whole container of a coffee costing sixty-five dollars a pound; see Buying consortium. Both groups were led by Japan’s Maruyama Coffee, which is the recurring pattern in Orsir’s record: it bids inside consortia assembled around larger East Asian houses. The 2020 sheet spells the buyer “Orsir Coffee (Taiwan)”, which is the clearest confirmation in any official document of where the company is based.⁷

2021 and 2022: the other end of the sheet. Lot 27 in 2021 scored 87.57 and cost 21.10 a pound — a good coffee, not a headline one, and Orsir's name is the only one on the line. In 2022 it skipped the COE auction entirely and bought two **national winner** lots instead, at 4.10 and 4.00 a pound. National winners are the coffees that pass Costa Rica's national judging but fall short of the international COE round; they sell alongside the main auction at ordinary specialty prices. Roughly 7,400 for the pair.

The point is the range. A company known here for a 350-a-pound Ethiopian lot was also, two years earlier, quietly buying 4 coffee from the same auction system — the trophy lot and the everyday shelf stock coming through one buying operation.

To verify

The Costa Rica 2020 figures are widely reported as 2019. The research report behind this update cited a Global Coffee Report article for a Costa Rican lot 1a at 66.90/lb bought by a group including Orsir, with a record auction average of 21.71/lb across 26 lots — and dated all of it to 2019. The official ACE results carry those exact numbers under 2020, while the real 2019 auction had 28 lots, a 16.81/lb average and a 65.30/lb winner.⁶⁷ The Global Coffee Report page could not be fetched (the server refused the request), so the mis-dating could not be confirmed at the source. The ACE tables are treated as authoritative here.

Whether $21.71/lb was a Costa Rican record average. The report says the auction set a new average-price record. The ACE page for that auction states the average but makes no comparison with earlier years, and no year-by-year series was consulted. Unconfirmed.

Nothing links Orsir to “OCIR Café”. Searches for the company surface OCIR Café, Rwanda’s former state coffee body, purely because the letters look similar. There is no evidence of any connection, and none should be inferred.

What is not established

The research behind this note went looking for more and did not find it, which is worth recording so the same ground is not re-covered.

To verify

• Best of Panama. No official BOP results page or buyer list consulted here names Orsir or 歐舍. Taiwanese buyers are active at BOP generally, but Orsir’s participation is unconfirmed. Do not assume it from its COE record.
• Memberships. No confirmation of SCA, CQI or ACE membership or certification. ACE lists Orsir as a buyer, which requires registering to bid, not membership.
• Its own claims about scale. “More than 300 farms across 13 countries by 2009” comes only from Orsir’s own about page and is unverified. Its related claim to have bought COE-winning lots in several countries now stands up in part — Indonesia 2023 outright, Costa Rica 2019 and 2020 inside a group — but seven auction lots across three countries are all that is independently documented here.
• Founder and ownership. No founder name, shareholder or corporate history was found in any accessible source.

Related

• Cup of Excellence · Cup of Excellence records by country · Alliance for Coffee Excellence — the auction system its purchases are recorded in
• Basha Bekele — the Ethiopian smallholder whose lot 1B it bought
• Costa Rica · ICAFE — the origin it has bought from most often, and that country’s coffee institute
• Maruyama Coffee — the Japanese house whose consortia it bid inside in 2019 and 2020
• Angelino’s Coffee — the buyer of the other half of that lot, and the record holder
• Saza Coffee — named beside it on lot 1B, and a habitual record buyer in its own right
• Simple Kaffa — the other Taiwanese specialty house in this wiki
• Uni-President Enterprises Corporation — the Taiwanese conglomerate at the volume end, which runs 7-Eleven and Starbucks on the island and bids at nothing
• Grand Cru Coffee · Julith Coffee — other non-Western buyers at the top of the market
• Buying consortium — how shared bids on tiny lots work
• Premiumisation — why auction prices sit where they do
• Coffee scoring · Cupping — what 91.41 and 90.50 mean, and what its cuppers are trained to do
• Anaerobic fermentation — the processing style reportedly behind its Indonesian lot
• Japan coffee market · China coffee market — the neighbouring markets this wiki already covers

Official links

• Official site — Orsir Coffee (歐舍咖啡)
• Official results — Alliance for Coffee Excellence, Indonesia 2023 — the record of its winning bid
• Official results — Alliance for Coffee Excellence, Ethiopia 2024 — the record of its lot 1B purchase
• Official results — Alliance for Coffee Excellence, Costa Rica 2020 — the auction sheet naming it as “Orsir Coffee (Taiwan)”

Footnotes

1. Orsir Coffee — official site home ↩

2. Orsir Coffee — ordering and contact page ↩

3. Orsir Coffee — company page (歐舍咖啡, about) ↩

4. Trademo — green coffee buyers and importers in Taiwan ↩

5. go4WorldBusiness — coffee buyers and importers in Taiwan ↩

6. Alliance for Coffee Excellence — Costa Rica 2019 results and auction ↩ ↩² ↩³ ↩⁴

7. Alliance for Coffee Excellence — Costa Rica 2020 results and auction ↩ ↩² ↩³ ↩⁴ ↩⁵

8. Alliance for Coffee Excellence — Costa Rica 2021 results and auction ↩ ↩² ↩³

9. Alliance for Coffee Excellence — Costa Rica 2022 results and auction ↩ ↩² ↩³ ↩⁴

10. Alliance for Coffee Excellence — Indonesia 2023 results and auction ↩

11. Alliance for Coffee Excellence — Ethiopia 2024 results and auction ↩

12. Daily Coffee News — California roaster makes record bid of $445/lb at Ethiopia Cup of Excellence ↩